Industry
Ceramics & Homeware
Services
Web-site: Desktop & Mobile
About
We developed an ad creative suite concept for Studio Arhoj to expand my portfolio and demonstrate creative strategies for hand-crafted ceramics and designer objects. Studio Arhoj stands out by giving every piece an individual character with vibrant glazes, moving away from plain catalog imagery toward collectible art. My goal was to highlight this playful craftsmanship through tactile performance creatives. The pack includes two static Stories ads and an organic UGC-style motion video powered by a realistic AI avatar tailored for Instagram and Facebook. Across the assets, I treated the objects as personality-filled characters, focusing on rich glaze drips, clay textures, and genuine user reactions. The visual system pairs bold studio backdrops with soft shadows and clean typography that respects mobile safe zones. This project showcases my ability to turn artisanal craft into high-desire, scroll-stopping visual ads.



