Industry
Body Care
Services
Web-site: Desktop & Mobile
About
We designed an Instagram and Facebook Stories creative suite for Nopalera to explore marketing solutions for clean beauty and culturally rooted wellness brands. I created this project for my portfolio to test visual hierarchies that balance sensory lifestyle imagery with clear functional product claims. Each creative places the product at the center, supported by warm backgrounds inspired by sunlight, water, and desert textures. I integrated selective AI generation tools to craft natural environments while maintaining an authentic feel. The layouts follow a clear structure: brand badge, evocative headline, benefit drivers highlighting plant-based and antioxidant properties, and an intuitive CTA. The motion creative adds subtle movement to enhance depth while maintaining a calm, premium tone. This case demonstrates my ability to craft beauty creatives that connect emotional storytelling with high conversion clarity.






